Base of the Pyramid

• Archer, Geoffrey R., Lois Fearon, Sarah Proctor and Jen Vagg (2013). Mushrooms as a Viable Product for Poverty Alleviation in Tanzania. University of Michigan GlobalLens ID# 1-429-333. Available at https://www.researchgate.net/profile/Geoff_Archer/publication/329991328_Mushrooms_as_a_Viable_Product_for_Poverty_Alleviation_in_Tanzania/links/5c27eceaa6fdccfc70712e6a/Mushrooms-as-a-Viable-Product-for-Poverty-Alleviation-in-Tanzania.pdf

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• Ballesteros-Sola, M. And Osorio-Novela, G. (2021). Understanding The Processes Of Necessity Micro-Entrepreneurs In Developing Contexts: The Tijuana Case. Journal of Developmental Entrepreneurship. Doi.Org/10.1142/S1084946721500229
• Brixiova, Z. (2010). Unlocking productive entrepreneurship in Africa's least developed countries. African Development Review, 22(3), 440-451. http://www.heart-resources.org/wp-content/uploads/2015/09/16_Brixiova-2010-African_Development_Review.pdf
• Chatterjee, I., Shepherd, D. A., & Vincent, J. (2022). Women's entrepreneurship and well-being at the base of the pyramid. Journal of Business Venturing, 37(4), 106222. https://www.sciencedirect.com/science/article/pii/S0883902622000349
• Chatterjee, S., Gupta., S, D., Upadhyay, P. (2018). Empowering women and stimulating development at the bottom of the pyramid through micro-entrepreneurship. Journal of Management Decisions 56(1), 160-174 https://www.sciencegate.app/document/10.1108/md-04-2017-0296
• Cho, Y. (2015) Entrepreneurship for the poor in developing countries. IZA World of Labor, doi:10.15185/izawol.167
• Claeyé, F., Boughattas, Y., & Tornikoski, E. T. (2022). Formation of social entrepreneurial intention: A qualitative grounded approach at the base of the pyramid. Administrative Sciences, 12(1), 24. https://www.mdpi.com/2076-3387/12/1/24
• D. E. Adenutsi (2009). "Entrepreneurship, job creation, income empowerment and poverty reduction in low-income economies," Munich Personal RePEc Archive, vol. 29569, pp. 1-21. https://ideas.repec.org/p/pra/mprapa/29569.html
• Du, S.H., Xu, J., Li, Z., Liu, Y., and Chu, W.K.S. (2021). Bibliometric Mapping on Sustainable Development at the Base-of-the-Pyramid, Journal of Cleaner Production, 281, 125290. https://doi.org/10.1016/j.jclepro.2020.125290
• Gangwar, V. P., & Khan, S. A. (2022). Analyzing the role of micro-entrepreneurship and self-help groups (SHGs) in women empowerment and development: A Bottom-of-pyramid perspective. In Driving Factors for Venture Creation and Success in Agricultural Entrepreneurship (p. 14). IGI Global. https://www.igi-global.com/chapter/analyzing-the-role-of-micro-entrepreneurship-and-self-help-groups-shgs-in-women-empowerment-and-development/292976
• Granados, M. L., Rosli, A., & Gotsi, M. (2022). Staying poor: Unpacking the process of barefoot institutional entrepreneurship failure. Journal of Business Venturing, 37(3), 106204. https://www.sciencedirect.com/science/article/pii/S0883902622000167
• Hall, J., Matos, S., Sheehan, L. and Silvestre, B. (2012), Entrepreneurship and Innovation at the Base of the Pyramid: A Recipe for Inclusive Growth or Social Exclusion?. Journal of Management Studies, 49: 785–812. https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1467-6486.2012.01044.x 
• Hart, S and CK Prahalad (2002). The fortune at the bottom of the pyramid. Strategy + Business, 26, 54-67. https://www.strategy-business.com/article/11518?gko=9b3b4
• Karanda, C., & Toledano, N. (2018). The promotion of ethical entrepreneurship in the third world: Exploring realities and complexities from an embedded perspective. Business Horizons, 61(6), 881-890. https://ideas.repec.org/a/eee/bushor/v61y2018i6p881-890.html
• Kistruck, G.M., Webb, J.W., Sutter, C.J., & Bailey, A.V. 2015. The double-edged sword of legitimacy in base-of-the-pyramid markets. Journal of Business Venturing, 30: 436-451. https://econpapers.repec.org/article/eeejbvent/v_3a30_3ay_3a2015_3ai_3a3_3ap_3a436-451.htm
• Kistruck, G.M., Webb, J.W., Sutter, C.J., & Ireland, R.D. 2011. Microfranchising in base-of-the-pyramid markets: Institutional challenges and adaptations to the franchise model. Entrepreneurship Theory and Practice, 35(3): 503-531.https://journals.sagepub.com/doi/pdf/10.1111/j.1540-6520.2011.00446.x
• Kumar, A. and Singh, R. (2022). Base of the Pyramid Producers’ Constraints: An Integrated Review and Research Agenda, Journal of Business Research, 140, 115-129. https://doi.org/10.1016/j.jbusres.2021.11.046
• Kumar, A., Kumra, R., & Singh, R. (2022). Drivers, barriers, and facilitators of entrepreneurship at the BoP: review, conceptual framework and research agenda. Journal of Macromarketing, 42(3), 381-413. https://journals.sagepub.com/doi/full/10.1177/02761467221088257
• London, T. (2009). Making better investments at the base of the pyramid. Harvard Business Review (May): 106-113. https://hbr.org/2009/05/making-better-investments-at-the-base-of-the-pyramid
• London, T. (2021). Which Businesses Are Best for the Base of the Pyramid? Comparing Impacts on Young Children. Journal of Developmental Entrepreneurship. Https://Doi.Org/10.1142/S1084946721500096
• London, T. 2011. Building better venture with the base of the pyramid. In London, T. & Hart, S. (Eds). Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value. Upper Saddle River, NJ: FT Press. pp. 19-44. https://www.pearson.com/us/higher-education/program/London-Next-Generation-Business-Strategies-for-the-Base-of-the-Pyramid-New-Approaches-for-Building-Mutual-Value-paperback/PGM30522.html
• London, T. and Esper, H. 2013. Building a scalable business with small-holder farmers in Kenya: honey care’s beekeeping model. Ann Arbor, MI: WDI Publishing (formerly Globalens) Case GL1-429-313D. https://erb.umich.edu/2013/04/09/building-a-scalable-business-with-small-holder-farmers-in-kenya-honey-cares-beekeeping-model/
• London, T. and Jager, U (2019). Cocreating with the base of the pyramid. Stanford Social Innovation Review (Summer): 40-47. https://ssir.org/articles/entry/cocreating_with_the_base_of_the_pyramid
• Mannan, M., and Pek, S. (2021). Solidarity in the Sharing Economy: The Role of Platform Cooperatives at the Base of the Pyramid, Springer, 249-279. https://link.springer.com/chapter/10.1007/978-981-16-2414-8_11
• Mramba, N. R. (2015). The conception of street vending business (SVB) in income poverty reduction in Tanzania. http://www.ccsenet.org/journal/index.php/ibr/article/view/45144
• Najafizada, S. A. M., & Cohen, M. J. (2017). Social entrepreneurship tackling poverty in Bamyan Province, Afghanistan. World Development Perspectives, 5, 24-26. https://www.cabdirect.org/cabdirect/abstract/20173175653 
• Naudé, W. (2011). Entrepreneurship is Not a Binding Constraint on Growth and Development in the Poorest Countries. World Development, 39(1), 33–44. https://doi.org/10.1016/j.worlddev.2010.05.005
• Shepherd, D.A., Parida, V., & Wincent, J. (2022). Women entrepreneurs flourishing or languishing at the bottom of the pyramid. In Entrepreneurial Responses to Chronic Adversity (pp. 91-124). Palgrave Macmillan, Cham. https://link.springer.com/chapter/10.1007/978-3-031-04884-5_4
• Smith R.B., Knapp J.R., & Benedetto L.C (2022). Entrepreneurship at the Base of the Pyramid: The Moderating Role of Person-Facilitator Fit and Poverty. Journal of Social Entrepreneurship, 13( 3),  299-323. https://www.ingentaconnect.com/content/routledg/rjse20/2022/00000013/00000003/
• Verwaal, E., Klein, M., Falce, L. J. (2021). Business Model Involvement, Adaptive Capacity, and the Triple Bottom Line at the Base of the Pyramid, Journal of Business Ethics. DOI https://doi.org/10.1007/s10551-021-04934-w
• Viswanathan, M., & Sridharan, S. (2009). From subsistence marketplaces to sustainable marketplaces: A bottom-up perspective on the role of business in poverty alleviation. Ivey Business Journal. https://iveybusinessjournal.com/publication/from-subsistence-marketplaces-to-sustainable-marketplaces-a-bottom-up-perspective-on-the-role-of-business-in-poverty-alleviation/
• Webb, J.W., Kistruck, G.M., Ireland, R.D., & Ketchen, D.J.  2010. The entrepreneurial process in bottom of the pyramid markets: The case of multinational corporation/non-government organization alliances. Entrepreneurship Theory and Practice, 34(3): 555-581. https://journals.sagepub.com/doi/pdf/10.1111/j.1540-6520.2009.00349.x 
• Webb, J.W., Morris, M.H., & Pillay, R. 2013. Microenterprise growth at the base of the pyramid: A resource-based perspective. Journal of Developmental Entrepreneurship, 18(4): 1350026 (20 pages). https://www.worldscientific.com/doi/abs/10.1142/S108494671350026X
• Webb, J.W., Pryor, C.G., & Kellermanns, F.W. 2015. Household enterprise in base-of-the-pyramid markets: The influence of institutions and family embeddedness. Africa Journal of Management, 1: 115-136. https://www.tandfonline.com/doi/abs/10.1080/23322373.2015.1024089
• World Resources Institute (2007). The Next 4 Billion: Market Size and Business Strategy at the Base of the Pyramid. Washington, DC: World Resources Institute and International Finance Corporation. https://www.wri.org/research/next-4-billion
• Wu, A., Song, D., & Yang, Y. (2020). Untangling the effects of entrepreneurial opportunity on the performance of peasant entrepreneurship: the moderating roles of entrepreneurial effort and regional poverty level. Entrepreneurship & Regional Development, 32(1-2), 112-133. https://doi.org/10.1080/08985626.2019.1640479